11 docs tagged with "customers"

Customer-level KPIs derived automatically from transaction and event data — used in audience conditions and points campaigns.

Operational actions available from the Customer profile: merge, new card, grant points, transfer, subtract, block, and fraud flag.

How to view and manage individual customer profiles: balance, tiers, purchase history, transactions, and manual actions.

Unified customer view combining transaction history, behavioral events, loyalty scores, tier status, and profile data.

Customer events in Loyal Guru: Cart (purchase transactions), Custom Events (behavioral signals), and Triggers.

Full list of subscribable webhook events in Loyal Guru with headers, field descriptions, and JSON payload examples.

Consult the history of outbound webhook requests, delivery attempts, and full request payloads in the Webhooks & Connectors Logs section.

Configure the Salesforce Marketing Cloud connector to export Loyal Guru customer audiences to SFMC Data Extensions.

Tier configuration: how customers qualify for loyalty levels and how those levels can be used across personalization and loyalty mechanics.

Configure event-driven webhooks to push real-time loyalty events to external systems.

Webhooks & Connectors for sending real-time loyalty events (points earned, rewards redeemed, tier changes) to external systems.